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Instamojo

656

Payment gateway and e-commerce platform for SMBs.

Cross-border Payments
Payment Gateway
Active

Founded

2012

Team Size

200

Total Funding

₹208 Cr

Valuation

₹1,245 Cr

About

Payment gateway and e-commerce platform for SMBs.

Unique Selling Proposition

Core Differentiator

Integrated payment gateway with e-commerce enablement specifically designed for India's long-tail SMBs and individual entrepreneurs

Target Market

Micro-SMBs, freelancers, and individual entrepreneurs

Key Innovation

No-code online store creation bundled with payment processing for non-technical users

Competitive Moats
🔒Switching Costs
Medium

SMBs integrate Instamojo into their digital infrastructure making migration effort-intensive

🌐Network Effects
Weak

Merchant base creates payment acceptance familiarity among end consumers

💰Cost Advantage
Medium

Serves price-sensitive SMB segment with competitive pricing structure

Funding Snapshot
Free preview

₹62.3 Cr

Total Raised

1

Round

Latest Round

Latest · 2017-01-01

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Full Funding History

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Funding History

Latest Round

2017-01-01

₹62.3 Cr

Investors

Various Investors
Details

Location

Bengaluru, Karnataka

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Financial Metrics

Growth Rate

71%

Funding Rounds

1

VedAI Score
656/1000
Developing