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BYJU'S

539

Leading EdTech company in India

K-12 & Coding
Active

Founded

2011

Team Size

850

Total Funding

₹4,625 Cr

Valuation

₹17K Cr

About

BYJU'S is a prominent Indian startup in the EdTech sector, headquartered in Bengaluru. The company has raised significant funding and is backed by notable investors including Sequoia, Tiger Global, Prosus.

Company IntelligenceAI-enriched

BYJU'S is a leading EdTech startup focused on K-12 and test preparation, operating with a strong online presence and a subscription revenue model.

Business Model

B2C

Revenue Model

Subscription

Team Size

~850 people

Growth Trend

stable

TAM (India)

₹2,50,000 Cr

Recent Signals

Unique Selling Proposition

Core Differentiator

Comprehensive K-12 learning app with personalized adaptive content and celebrity founder-led brand recognition in Indian edtech market

Target Market

K-12 students and test preparation learners across India and international markets

Key Innovation

Gamified visual learning combining video lessons with adaptive AI-driven personalization for individual student journeys

Competitive Moats
⭐Brand
Strong

Dominant brand recognition in Indian edtech with massive marketing spend and celebrity founder positioning

🌐Network Effects
Medium

Large user base generating content usage data and community engagement, though not traditional network effects

🧠Data/AI Moat
Medium

Extensive student learning data powering adaptive learning algorithms and content recommendations

🔒Switching Costs
Medium

Annual subscriptions and curriculum lock-in create moderate switching costs for families

Funding Snapshot
Free preview

₹6,665 Cr

Total Raised

2

Rounds

Conventional Debt

Latest · Jan 10, 2026

Backed by

Sequoia
Tiger Global
Prosus

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Full Funding History

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Funding History

Series A

2022-01-01

₹6,640 Cr

Lead: Sequoia

Investors

Sequoia
Tiger Global
Prosus

Conventional Debt

Jan 10, 2026

₹25 Cr

Details

Location

Bengaluru, Karnataka

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Financial Metrics

Funding Rounds

2

VedAI Score
539/1000
Promising

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