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Bummer

625

Shark Tank India featured Consumer Goods

D2C Fashion
Fashion
Active

Founded

2020

Team Size

40

Total Funding

₹8 Cr

Valuation

₹40 Cr

About

Premium underwear brand focusing on comfort and style for modern consumers.

Company IntelligenceAI-enriched

Bummer is a consumer goods startup focused on D2C fashion, primarily in the innerwear segment, with active online presence and competitive positioning.

Business Model

B2C

Revenue Model

Transactional

Team Size

~40 people

Growth Trend

accelerating

TAM (India)

₹82,000 Cr

Recent Signals

Unique Selling Proposition

Core Differentiator

Combines premium materials with trendy designs tailored for young professionals.

Target Market

Urban millennials and Gen Z consumers seeking comfort and style.

Key Innovation

Focus on sustainable materials without compromising on luxury.

Competitive Moats
⭐Brand
Medium

Strong brand identity targeting style-conscious buyers.

💰Cost Advantage
Weak

Efficient sourcing of materials to keep costs competitive.

Funding Snapshot
Free preview

₹50 L

Total Raised

1

Round

Shark Tank India

Latest · 2022

Backed by

Vineeta Singh
Anupam Mittal

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Full Funding History

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Funding History

Shark Tank India

2022

₹50 L

Lead: Vineeta Singh

Investors

Vineeta Singh
Anupam Mittal
Details

Location

Ahmedabad, Maharashtra

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Founders

Financial Metrics

Funding Rounds

1

VedAI Score
625/1000
Developing

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